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History of the manufacturer  

Targan Electric Co. Pty. Ltd. (Air-Master, Vogue brand, Nicolson Wholesaler?), Melbourne

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Name: Targan Electric Co. Pty. Ltd. (Air-Master, Vogue brand, Nicolson Wholesaler?), Melbourne    (AUS)  
Abbreviation: targan
Products: Model types
Summary:

Air-Master (brand), Melbourne: Air-Master radios were manufactured by Targan Electric Co. Pty. Ltd., 131 Brunswick Road, Brunswick, Melbourne. Air-Master radio was a well known brand and some of their models are listed in Mingay's "Radio Diagram & I.F. Index".

Nicolson is probably only a wholesaler which is marketing the brand Vogue. See text below about the brand Vogue.

Production: 1929 - 1935
History:

Vogue Radios where manufactured by Targan Electric Co, Pty. Ltd under the Air-Master brand and rebadged as Vogue from late 1929 through until 1931. These radios where distributed by Allan’s Music Store, 51 Rundle street, Adelaide, South Australia and Nicholson’s Ltd, Barrack Street, Perth Western Australia.

Vogue models included;

·         Vogue Console “3”
·         Vogue Console “4”
·         Vogue Console “5”
·         Junior Vogue – rare Australian Cathedral (June 1930)
·         Vogue Radio & Phono Combination. – Expensive 8 valve model at 85 pounds.

Information from “Australian radio advertisements of the 20th century" Stephan Savell, first edition 2011. Pages 137, 150 & 151.

Targan Electric Co. Pty Ltd was originally located at 15 Kerr St. Fitzroy.

By November 1930 they had moved to 131 Brunswick Rd., Brunswick.

They went into voluntary liquidation in 1935.  In September 1935 a new company called Radiokraft Pty. Ltd trading under Air-Master Radio Pty Ltd was formed to manufacture radios under the Air-Master brand.  They too went into liquidation in September 1936 and by 1937 the Air-Master brand had been taken over by Superheterodynes Pty Ltd.

This manufacturer was suggested by Stuart Irwin.


Some models:
Country Year Name 1st Tube Notes
AUS  32 7 valve superhet Unk. 7 V AC E452T  Separate oscillator and mixer, leaky grid second detector transformer coupled to push pull... 
AUS  35 M30 6F7   
AUS  35 T30 6F7   
AUS  35 A41 AK1   
AUS  36 D32 6A7   
AUS  36 D36 6D6   
AUS  36 C36 6A7   
AUS  36 B33 [Table cabinet] 1C6   
AUS  36 B33 [Console] 1C6   
AUS  34 H95    
AUS  34 B24 34   
AUS  34 B25 34  This model uses a Westector. 

[rmxhdet-en]

Further details for this manufacturer by the members (rmfiorg):

Nicolson0s sell the brand Vogue in 1932 and have a stand on an exhibition.tbn_nicolson_australia_sells_brand_vogue_in_1932.jpg
As advertised in "west Australian Wireless News" November 16, 1933.tbn_aus_vogue_advert_1933.jpg
Advertisement for Vogue radios from The Daily News(WA)October 7, 1931, Page 11.tbn_aus_targan_ad_the_daily_news_wa_7_oct_31_p11.jpg

  
rmXorg