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History of the manufacturer  

Darelle Products; Sydney, NSW

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Name: Darelle Products; Sydney, NSW    (AUS)  
Abbreviation: darelle
Products: Model types
Summary:

Darelle Products.
194 Pitt Street, Sydney, NSW.
Factory: 363A Oxford Street, Paddington, NSW. (1931-1932)
Factory: 9-13 Brisbane Street, Sydney, NSW (1932-1934)
Showroom: 131 Castlereagh Street, Sydney, NSW. (1933- 1934)

Brand:Darelle

Darelle Products manufactured radios with the “Darelle” brand. Initially manufacturing components and in early 1932 started manufacturing radio receivers. In 1933 the company started manufacturing hair dressing appliances and ceased radio production.

Founded: 1931
Production: 1931 - 1933
History:

After returning from 10 years in Hollywood California, Darelle Davis registered Darelle Products on May 19, 1931. [1][2] Their office, at 194 Pitt Street was also a Hairdressing College.[3]

Initially the company manufactured power transformers, power packs, chassis and radio mounting hardware.[4]

In December 1931 they advertised the Darelle Full Vision, Vernier Tuning Unit and a radio Chassis in which the power transformer was mounted under the chassis.[5]

The Wireless Weekly of March 4, 1932 published a letter from Darelle Products to all Radio dealers stating that as well as manufacturing radio components they will commence manufacturing receivers starting with the Model 327 Superheterodyne as their first model.[6]

The manufactured superhet radios only in 1932 and 1933. They implemented a model identification system in which the first two digits indicate the year and the third, the number of valves.

In late 1933, possibly due to increased competition from other Australian radio manufactures and a 6 fold increase in tariffs on imported hair drying appliances they stopped radio manufacture and started manufacturing  the Darelle, Ringlette Permanent Wave hairdressing appliance.[7][8]

They advertised their left over production of radios from their hairdressing showroom address at 131 Castlereagh Street, Sydney until, August 1934.[9]

[1] Radio Trade Annual, 1933, Page 108.
[2] Duns Gazette (NSW), Jun 1, 1931 Page 507.
[3]The Sun (NSW) Aug 16, 1931, Page 16.
[4] Wireless Weekly Sep 11, 1931, Page 16.
[5] Wireless Weekly Dec 11, 1931, Page 37.
[6] Wireless Weekly Mar 4, 1932, Page 35.
[7] The Advertiser (SA) Oct 17, 1935, Page 8.
[8] The Sun (NSW) Nov 5, 1933, Page 37.
[9] The Sydney Morning Herald (NSW) Aug 22, 1934, Page 11.

This manufacturer was suggested by Stuart Irwin.


Some models:
Country Year Name 1st Tube Notes
AUS  31 Darelle Full Vision Tuning Unit   Full scale, Vernier dial with a spotlight the moves across the dial in association with tw... 
AUS  33 Radio-phone Combination 338    
AUS  33 338    
AUS  33 336    
AUS  33 334C    
AUS  33 335    
AUS  32 326 [De Luxe cabinet]    
AUS  32 327    
AUS  32/33 Darellette   This radio employs a type 47 as combined second detector and output valve. 
AUS  32 326 [Standard Cabinet]    
AUS  32 325S 224A   

[rmxhdet-en]

Further details for this manufacturer by the members (rmfiorg):

[1] Radio Trade Annual, 1933, Page 108.tbn_aus_darelle_1_radio_trade_annual_1933_page_108.jpg
[2] Registered. Duns Gazette (NSW), Jun 1, 1931 Page 507.tbn_aus_darelle_2_duns_gazette_jun_1_1931_page_507.jpg
[3] 194 Pitt Street was also a Hairdressing College. The Sun (NSW) Aug 16, 1931, Page 16.tbn_aus_darelle_3_the_sun_nsw_aug_16_1931_page_16.jpg
[4] Wireless Weekly Sep 11, 1931, Page 16.tbn_aus_darelle_4_wireless_weekly_sep_11_1931_page_16.jpg
[5] Wireless Weekly Dec 11, 1931, Page 37.tbn_aus_darelle_5_wireless_weekly_dec_11_1931_page_37.jpg
[6] Wireless Weekly Mar 4, 1932, Page 35.tbn_aus_darelle_6_wireless_weekly_mar_4_1932_page_35.jpg
[7] The Advertiser (SA) Oct 17, 1935, Page 8.tbn_aus_darelle_7_the_advertiser_sa_oct_17_1935_page_8.jpg
[8] The Sun (NSW) Nov 5, 1933, Page 37.tbn_aus_darelle_8_the_sun_nsw_nov_5_1933_page_37.jpg
[9] The Sydney Morning Herald (NSW) Aug 22, 1934, Page 11.tbn_aus_darelle_9_the_sydney_morning_herald_nsw_aug_22_1934_page_11.jpg
Advertisement from the "West Australian", August 17, 1932.tbn_aus_darelle_ad_1932.jpg
Power Transformer advert 1931. Wireless Weekly Jul 31,1931 Page 48tbn_aus_darelle_wireless_weekly_jul_31_1931_page_48.jpg
1931 Power Transformer advert. Wireless Weekly Sep 25, 1931 Page 25tbn_aus_darelle_wireless_weekly_sep_25_1931_page_25.jpg
Wireless Weekly Jul 15, 1932 Page 39tbn_aus_darelle_wireless_weekly_jul_15_1932_page_39.jpg
Company advertisement from the "Newcastle Sun", June 1, 1932.tbn_aus_darelle_ad_june_1932.jpg

  
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