Datron Electronics Ltd.
Hotblack Road, Norwich, Norfolk (1973)   
Meteor Close, Norwick Airport Industrial Estate, Norwich (1976).

Datron Electronics Ltd was most notable for its precision digital instrumentation, automated calibration solutions, and its structured, innovative approach to product development. The company’s reputation was built on accuracy, reliability, and a forward-thinking product development process.
Confusion with other Datron-named companies (such as Datron Systems Inc. or DATRON AG) is common, but the Norwich-based Datron Electronics Ltd made its mark in the British test equipment industry of the 1970s and 1980s. The company was acquired by Wavetek in 1987.

Datron Electronics Ltd was established in 1971 in Norwich, England, by Geoffrey Cannell and John Pickering, both of whom had significant backgrounds in the instrumentation industry, including experience at Hewlett-Packard and Racal-Dana. The company gained recognition for its emphasis on advanced product innovation, particularly in digital instrumentation, including multi-function digital voltmeters and other electronic test equipment [1].

By the early 1980s, Datron Electronics Ltd employed over 100 people and was recognised for its progressive workplace culture, including bonus schemes and a strong sense of community among employees. The company emphasized thorough upfront analysis for new products, blending technical expertise with market insight, and benefited from best practices adopted from larger industry players due to the movement of skilled personnel [1].

Datron Electronics Ltd was a subsidiary of Datron International Limited, and its success led to international operations, including facilities in the United States. In 1987, the company was acquired by Wavetek, a major American manufacturer of electronic test and measurement equipment for $ US15.8 m, marking a new phase in its history. The company’s legacy is reflected in the continued evolution of the Datron name within the test and measurement industry, including later incarnations such as Datron Instruments Limited and ultimately, its integration into larger corporate entities [2].

[1] Industrial product innovation 1985, by Johne, F. A
[2] Los Angeles Times Jul 14, 1987.